Meet Natty Bernasconi
Founder. Strategist. Creative force behind The Digital Hive.
Hey, I’m Natty.
Founder of The Digital Hive. Mum to my Little CEO. Coffee-fuelled, design-obsessed, ADHD-powered strategist who lives and breathes this brand-building game.
I started this business in 2018 as Social By Natty—just me, a MacBook, and a passion for helping women grow online. Websites, content, socials—you name it, I was probably already doing it (just not shouting about it).
Since then, I’ve rebuilt everything (twice), juggled motherhood, navigated burnout, and grown a creative studio that supports the most incredible, heart-led entrepreneurs across the globe.
I know what it’s like to start over. To hear people say your dreams aren’t realistic. To juggle motherhood, business, and the wild, beautiful chaos of an ADHD brain. And I know how powerful it is to be seen online in a way that finally feels right—like, “Yes, this is me and it actually works.”
That’s what I bring to my clients: deep understanding, creative obsession, and honest-to-goodness joy in helping you show up as you—loud, proud, and ready to grow.
My Founder Timeline
•
2018
Launched Social By Natty as a one-woman studio offering both social media and websites
•
2022
Welcomed my son, Valentino, and took an 18-month maternity leave
•
2023
Began rebuilding my business from the ground up
•
2024
Scaled significantly and grew an international team
•
2025
Rebranding to The Digital Hive + launching The Ecosystem Edit, our signature high-touch programme
What lights me up
• Helping women finally feel proud of how they show up online
• Designing stunning Squarespace sites that don’t just look good—they work
• Writing copy and content that sounds like you and sells like mad
• Building ecosystems that make marketing feel more aligned, less effortful
Whether I’m coaching you 1:1, leading a strategy sprint, or mapping your funnel from scratch—you’re getting my full brain, heart, and browser history. Every brand I touch is personal, and I’ll probably become mildly obsessed with yours too.
A few more things about me:
My first love was interior design—so when it comes to visual flow and structure, I don’t miss a detail.
I’m obsessed with helping women build brands that feel aligned, inclusive, and actually sustainable.
I host workshops and masterclasses that turn “where do I even start?” into “heck yes, I’ve got this.”
And yes—coffee is my co-founder. Always has been, always will be.
Client Love
"Before working with Natty, I was fumbling around trying to do it all myself—and doubting every step. Now? I have clarity, direction, and actual momentum. I finally feel like this business can work."
— Bigi L, LGBTQIA Parenting Coach
"I was shooting in the dark with my brand and voice. Natty brought structure, strategy, and speed. My content now actually reflects what I want to say—and I enjoy posting again."
— Alex D., Menopause & Fasting Coach
Want to work together?
Let’s build the brand you’ve been dreaming of—the one that mirrors your magic and helps your business grow.
